Crystelle is a businesswoman, entrepreneur, and educator. As one of Australia’s leading sales & marketing automation strategists, Crystelle has spent 16+ years working in Marketing and Events throughout Australia. She founded Launch Business Automation, a Marketing & Business Automation Agency, and has grown it to be Australia’s leading Infusionsoft Certified Partner.

As the Founder and Managing Director at Launch Business Automation, Crystelle provides…

  • Sales, marketing, and business automation advice: how to make more revenue by working smarter and doing less.
  • Scaling processes: How to take your business to the next level of growth
  • Ninja Infusionsoft strategies – Stay ahead of the game by getting your strategy straight from the source.
  • Marketing, Business & Sales automation: how a little can go a long way to increasing your ROI – and how to do it for YOUR business.

Launch Business Automation was founded 6.5 years ago starting with just herself. Since then, Crystelle has built a strong 10+ person agency, looking after clientele from all over the world focused on attracting, keeping, converting & closing more leads, all the while getting their internal systems humming behind the scenes.

Crystelle has worked with and promoted speakers such as Anthony Robbins, Peter Morrissey, Kerwin Rae, The Wolf of Wall Street (Jordan Belfort), Dr. John Demartini and has personally impacted countless people through her own seminars and workshops.

As an experienced, automation specialist, Crystelle is passionate about working with business owners who are dissatisfied with their current results & simply want to accelerate growth & profit fast. She has walked in the shoes of a start-up business owner and understands what it takes to run a growing, global business. Crystelle has been engaged by businesses of all levels for her down-to-earth business strategy advice and continues to share her learnings through educational events and one-on-one advice.

“Crystelle & Launch Business Automation took my business from a walk-in bricks and mortar business with a static website to an automation machine where we saw double the list growth and revenue within a few short months of working together. I highly recommend spending time with them” – Lucy, The Lucy Rose Clinic


“Amazing to deal with. Helping me automate and scale my business. Amazing customer service. Ruth and Jason have really been helpful.” – Richie Nelson, BBQ Dr.

“Sometimes you come across someone that truly gets it, someone that really understands the job at hand, knows what to do to make things happen and goes the extra mile. Crystelle is one of these rare individuals. I have had the privilege of working with Crystelle on a number of projects.” – Mark Falzon, Exclusive Mentoring for Inspired Entrepreneurs


“I was recommended to Crystelle from one of my team and I am so glad that I was. Crystelle has helped us to easily move into the world of marketing automation. Her knowledge is vast and in her own words loves the nerdy stuff! Making Crystelle the perfect person to help you automate your marketing and create a lead generating machine online! Thanks again for your efforts Crystelle… we love your work!” – Ben Fewtrell, Max My Profit


As an operations manager…

Crystelle is just awesome. She is very intuitive, thinks on her feet, and quickly and effortlessly solves problems in high stress situations.

Working in a Sales role, the most important asset is my pipeline and what’s coming in. Crystelle’s forward thinking and marketing strategies provided a consistency of lead flow which businesses rely on today.

She also systemised marketing in a way that made our new prospect conversations quite seamless. The new leads had been properly nurtured before they hit the sales floor.

I do highly recommend Crystelle and working with her on projects is a no-brainer.
– Carrie Myton, Myton Consulting

Speaker Details
  • Address
    Suite 301, 272 Pacific Highway, Crows Nest, NSW, 2065 Australia
  • Discover how to take prospects on a journey from not knowing who you are, to being raving fans spreading the word; using world class automation every step of the way.
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